Meet the talent: Zlatan Osmanagic, Web3

Age: 35

Place of residence: Novi Sad, Serbia

Position: Block369 owner – Web3 marketing and community building consultant

Please describe a day in your life:

I like to learn! My passion is to learn as much as possible and transfer it to as many people as possible. I work with multiple clients in Web3, and my daily tasks are committed to the team and client work. Keeping my work-life balance in order is very important due to the many obligations and workload. Also, I exercise, and I love to ride my bicycle.

How many projects are you currently working on? Please describe them

I work mainly on NFT projects and help them promote and scale. Now we are in a bear market, and it is very hard to sell out the collection even if it has a great utility, team and story behind it. I always recommend that founders prepare everything upfront and start the project because timing now is a very important factor.

In your opinion, who is the most influential person/company in the world of technology these days?

That is a good question; when It comes to marketing and media, Gary Vaynerchuck leads the way in how we should market ourselves. He also talks about love, compassion and empathy, which are fundamental aspects of life and business.

If you could pick one app/product/project existing now that you wish you were involved in, what would it be?

I want to be part of something new and emerging, so I have chosen Web3 and the blockchain industry. I want to be close to Vitalik Buterin because he is making so much impact in the world in general, and I find him a brilliant and revolutionary man. So my answer is Ethereum. 

How do you see technology evolving in the next ten years?

Decentralization is something that we must pay attention to, and this is, for sure, how to look at the next ten years. I believe that we will see more and more people entering crypto and that mass adoption will be exponential. Big corporations like Meta, Google, and others will slowly transfer their users into more decentralized applications (Dapps), and we will have holograms with mixed reality in metaverses all around us.

What would you like the industry to look like in ten years?

I would like to see many people using blockchain in their daily life; I would like the creator economy becomes one of the top industries where each creator will be fairly paid for their work, also I would like to see more financially independent people because there is plenty of money in the world.

What are the three characteristics you have that make you successful in tech?

I love to learn; every day, I learn. I am curious about what tech can give us, and also I try new things.

What is the most challenging thing you had to deal with during your career?

There are some good and bad things during my career; however, when it comes to bad times, that is what makes me stronger. I am grateful for every bad thing that has happened to me. All those people and circumstances have made me stronger!

What is your most outstanding achievement up until today?

That is a very interesting question. My greatest achievement is that I have helped many people and brought them to the point of being independent professionals. My goal Is to help people ad make them a better version of themselves.

What do you wish yourself with respect to your career?

I wish I have more adventure and fun during this path

Where do you see yourself in five years?

Same place, but with family. When it comes to my career, I want to help as many as possible start-ups in the tech and Web3industry.

What is your next goal?

My next goal is to establish my new venture called Block369. Primarily, I am focused on educating entrepreneurs about Web3 and organising events where we can share some knowledge and meet like-minded people.

What tips do you have for people who want to start in the tech world?

Never bet against technology, and join early!

If you could say something to your younger self, what would it be?

Surround yourself with winners and people more intelligent than you, and learn.

What do non-tech people around you (family, friends) think you do?

Hahaha, my parents still do not know 100% what I do. I have to explain them once more in detail.

What is the invention of the century in your eyes?


What can’t you do without? (app/product…)

I can only invest in the apps and readings that I have in my apps.

Which famous person would you like to have dinner with and why?

Naval Ravikant

Where would you like to travel next?


If you were asked to stay on a deserted island for six months, what three things would you take with you?

If that is the case, I do not need anything, honestly. That would be an actual vacation.

Do you have a person who influences or motivates you?

Yes, I do, several people. My biggest motivation is my close friend Zoran Delic, an amazing guy; we have some businesses together, and my best friend, Dusko.

Last thing regarding which you told yourself, “how come no one has ever thought of it”?

A platform for raising capital in crypto/NFT for start-ups.

Last thing regarding which you told yourself, “how come you haven’t thought of it”?

A payment processing system for salaries in crypto.

What is the greatest miss? (you thought it would never work, but it turned out to be a great success)

I thought it would work, but I did not make that move back in 2011; I had an Idea of some local Airbnb. When I was a student, I was renting apartments to people who were coming to the EXIT festival, and I had an Idea to make an app or platform but did not take that move, unfortunately.

What did you dream of creating/inventing/doing as a child?

I always wanted to be someone important. I did not know who and what I should do, but people around me called me director in my high school; that also comes with my character. 

How did covid-19 change the way people view technological development?

100% covid changed everything, from our habits to the whole financial system, but not in a good way. We will see what are the repercussions of that period very soon.

Andriani has been working in Publishing Industry since 2010. She has worked in major Publishing Houses in UK and Greece, such as Cambridge University Press and ProQuest. She gained experience in different departments in Publishing, including editing, sales, marketing, research and book launch (event planning). She started as Social Media Manager in 4i magazine, but very quickly became the Editor in Chief. At the moment, she lives in Greece, where she is mentoring women with job and education matters; and she is the mother of 3 boys.