Elon Musk’s X launches two new premium subscription plans

By Zaheer Kachwala 

(Reuters) – Elon Musk‘s social media platform X, formerly known as Twitter, rolled out two new subscription plans on Friday, including a Premium+ tier for users willing to pay for an ad-free experience.

The Premium+ plan, priced at about $16 per month, includes all the tools and features offered by the platform, minus the ads, the company said in a post on the platform.

It will, however, be available for users accessing the platform through a web browser for now, it added.

The basic tier is priced at $3 per month but is not ad-free.

X is also planning to bundle video and audio calling for some users, in a push to turn the platform into an everything app.

Musk has been exploring several options to extensively monetize the social media platform, which he acquired for $44 billion in October 2022.

Elon Musk's X launches two new premium subscription plans
FILE PHOTO: The logo of social media platform X, formerly Twitter, is seen alongside the former logo in this illustration taken, July 24, 2023. REUTERS/Dado Ruvic/Illustration/File Photo