Salesforce introduced the Tableau Einstein Alliance, a new partner community to create and deliver AI solutions and analytical agents for Tableau Einstein, which is built on the Salesforce platform and integrated with Agentforce.  

The Tableau Einstein Alliance offers partners exclusive benefits tied to Salesforce’s data and AI innovations, such as access to product roadmap information and in-house experts; marketing activations and promotions; and co-selling opportunities. Member partners will also be able to tap the Alliance to help produce the agents, apps, solutions, and AI innovations that customers need to navigate the autonomous AI revolution and quickly realize value from their data and AI investments.

The Alliance is slated to launch in February 2025 with 25 initial members, including Atrium, Capgemini, Deloitte, IBM, and Slalom. Solutions emerging from the Alliance are expected to be generally available on the Salesforce AppExchange and the upcoming Tableau Marketplace, which allows developers to create, share, and monetize apps and analytical assets. 

Why it matters: Partner ecosystems have been integral to advancing every technological innovation, from software to mobile computing, cloud computing, and software-as-a-service. Now, with the release of Agentforce, building a vibrant community to help advance the technology is more important than ever.

The Salesforce perspective:

“So much of Tableau’s success is thanks to our partners’ investment in our customers. Now, we’re investing in the Tableau Einstein Alliance to grow an ecosystem of visionary and innovative partners that will help our customers integrate Agentforce into every aspect of analytics. The future of data and analytics is now, and our partners are a critical part of the journey.” – Ryan Aytay, CEO, Tableau

Now, we’re investing in the Tableau Einstein Alliance to grow an ecosystem of visionary and innovative partners that will help our customers integrate Agentforce into every aspect of analytics. The future of data and analytics is now, and our partners are a critical part of the journey – Ryan Aytay, CEO, Tableau

The industry perspective:

“Atrium has believed in the vision of unified analytics since the integration of Tableau into the Salesforce portfolio, and we’ve seen firsthand how powerful Data Cloud and Tableau Cloud together are for customers. We’re thrilled to help bring Tableau Einstein to market because the architecture and integrated features will be tremendously productive for customers in ways that they’ve never experienced before.” – Chris Heineken, CEO, Atrium

“Tableau Einstein is the perfect progression of Salesforce’s data platforms, generative AI products, and analytics platforms, and we believe that the value for clients of this next horizon of data-driven insights is truly endless. We’re committed to enabling the success of our clients on Tableau Einstein and couldn’t be more excited to help lead the way into the future with the Tableau Einstein Alliance.” – Jean-Marc Gaultier, Head of Group Strategic Initiatives and Partnerships, Capgemini

“Deloitte* is a long-time Tableau customer and we’re excited to see how this next product iteration will continue to empower our team with data and drive business growth. Tableau has already helped us scale data-informed decision-making within the company, and by integrating its key feature directly into tools we’re using – like Salesforce and Slack – we’re poised to unlock even more potential.” – Moritz Schieder, Tableau Alliance leader and director, Deloitte Germany

“IBM is excited to use Tableau Einstein to drive greater value for our customers, no matter where they’re working. As a strategic Agentforce partner and Salesforce customer, we are ready and eager to usher in the next generation of analytics alongside Salesforce.” – Mary Rowe, Global Head of IBM Consulting Salesforce Practice. 

“Slalom is an eight-time Tableau Partner of the Year award winner, and our success with Tableau demonstrates how quickly we can create transformative outcomes for our data and AI customers. With Tableau Einstein, we are leading the charge on delivering frictionless, multi-modal, conversational analytics. With these innovations our customers can move faster and do more with their data.” – Katie Dunlap, General Manager, Global Salesforce Practice at Slalom