FIBA U19 Women’s Basketball World Cup 2023 to feature the global premiere of LED glass floor
An innovative led glass floor will be used for the first time in FIBA history at the U-19 Women’s World Championship in July. The new floor underwent many rigorous tests and was approved by FIBA’s Equipment and Venue Centre Approval program. Using the glass-floored court contributes significantly to realising one of FIBA’s strategic priorities by supporting and encouraging innovation.
It is a complete video floor that enables interactive applications and optimized shows with additional huge features and options for advertising. The glass floor allows players to be followed on the pitch, making it possible to display live statistics and achievements on the floor, allowing spectators to interact and, therefore, more engagement.
The most advanced flooring system
“It is with great pride that we look forward to witnessing the premiere of this glass flooring court on the world stage in July. This innovative surface, made possible by the recent rule change, clearly demonstrates FIBA’s appetite to embrace new technology and innovation,” FIBA Secretary General Andreas Zagklis said. “Delivering on one of our strategic priorities, it also underlines just how much FIBA is determined to advance our sport so we can make basketball even more appealing and engaging for fans, while also enhancing the experience for players.”
The glass floor will be used for all World Cup Finals matches at the Palacio de los Deportes de la Comunidad de Madrid. From his point of view, Spanish Basketball Federation President Jorge Garbajosa highlighted the benefits ahead of his nation hosting the FIBA U19 Women’s Basketball World Cup 2023 in Madrid between July 15 and 23.
“We are very happy and supportive of the decision to use the glass flooring court for this important event, especially as we celebrate our 100th anniversary this year,” Garbajosa noted. “As a former player, I know the athletes getting ready to compete at the FIBA U19 Women’s Basketball World Cup will now be even more excited knowing they will be the first to play at such a big event on this new state-of-the-art surface.”
“As the host nation, we know it can provide us with additional opportunities from a marketing and branding standpoint, both in terms of engaging with commercial partners and enhancing the fan experience”, Garbajosa noted.
Coaches and teams will get a tutorial
The FIBA U19 Women’s Basketball World Cup 2023 will occur in Madrid from 15-23 July.
The led interactive court was designed by the German company ASB GlassFloor. ASB is known for its innovations and sustainable design in the world of sports and has already revolutionized the squash sport. “Thanks to groundbreaking technology, this fascinating surface offers a whole new spectrum of visual experiences with individual marking lines for various sports or special occasions. At the same time, our glass floors meet all industrial standards and are suitable for all kinds of sports, events, trade fairs or retail trade – one floor, 1000 possibilities!” the German company points out about its technology.
Coaches and teams arriving for FIBA U19 Women’s Basketball World Cup 2023 will get a tutorial on how the led floor works. They will also have the time to practice on the led court, to understand its features thoroughly.