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Meet the talent: Farrukh Pervaiz, Head of Engineering

Place of residence: Barcelona

Position: Head of Engineering at Vitaance

Please describe a day in your life

I typically wake up around 6:00 AM and immediately head to the balcony with my first coffee. This thirty-minute window is my time for mindful reflection, reviewing the past day and setting clear priorities for the current one. From 7:00 to 9:00 AM, I power through my most important individual task during my first focused sprint. The rest of the morning is dedicated to collaborative discussions and teamwork. Around noon, I transition into another focused work session until 3:00 or 4:00 PM. My afternoon involves a couple of hours at the gym, followed by my single meal of the day while I unwind with TV or YouTube. Evenings after 8:00 PM are fluid, shaped by social commitments. Before calling it a night around midnight, I catch up on social media and emails and lay the groundwork for the day ahead.

How many projects are you currently working on? Please describe them

For the past three-plus years, my primary focus has been the development of the Vitaance platform, which encompasses several interconnected projects. The core objective is to provide a tool that enables companies to effectively manage employee well-being and benefits with a high degree of individual personalisation. Beyond organisational-level support, the platform also analyses individual data to offer insights that empower users to make informed decisions about their well-being.

In your opinion, who is the most influential person or company in technology today? If you could choose one app, product, or project to have been involved in, which would it be and why?

Technological advancement today is the result of a collective effort rather than the influence of any single person or company. It’s a synergy of contributions from many sources. From Microsoft and Apple’s user interface innovations to Google’s data-driven mini-projects, Amazon and Netflix’s platform optimizations, and the open-source projects that have become development standards – it is a large, multifaceted structure built from contributions of different companies and individuals. If any piece, however small, were removed, technology as we know it would be fundamentally different. As a passionate music enthusiast, I would have loved to be involved in the initial development of Spotify.

How do you see technology evolving in the next ten years?

I do not think I can describe this in words, but I would briefly address the buzz that artificial intelligence (AI) will be a significant driver of technological evolution in the next ten years. However, I don’t believe it will replace human capabilities. Instead, AI will likely serve to optimise our potential. One of humanity’s greatest strengths is the ability to conceptualise and transform ideas into tangible visions. Often, we are encumbered by mundane tasks that limit our capacity for deep thought and exploration. AI has the potential to automate these routine tasks, freeing individuals to focus on higher-level creative and strategic thinking. While AI can replicate existing creative works based on available data, I don’t foresee it possessing the capacity for genuine, original creativity. Just as “big data” was a transformative but ultimately transitional concept, AI, too, will pave the way for the next major technological advancement.

Which famous person would you like to have dinner with and why?

As someone who is enthusiastic about powerlifting and heavy metal music, I would love to have dinner with any of my favourites in either field.

Where would you like to travel next? 

The next travel would be to Northern Europe, maybe around the Northern Lights.

Marc Cervera is a freelance journalist based in Barcelona, Spain, with over four years of experience contributing to leading Spanish and international media outlets. He holds a double degree in Journalism and Political Science from Universitat Abat Oliba and an MA in Political Science from the University of Essex. Marc has lived in the US, UK, Spain, and the Netherlands, and his work primarily explores economics, innovation, and politics.