Growth-stage startups have a range of different funding options to choose from to raise capital for their projects. Of these options, startup accelerators are one of the best tools available for offering growth-stage businesses a unique chance to expand, thanks to their funding and networking opportunities.

Airbnb, Dropbox, Stripe, and many other well-known tech companies went through accelerator programs in their early stages. To better understand the importance of startup accelerator programs and networking, we discussed with Claudia de la Riva, CEO of Apolo Kids and Co-Founder of Kokoro Kids.

Kokoro Kids is an educational app that looks to develop children’s emotional development through game-based learning. The company was included as part of last year’s Anjal Z program – an initiative run by the ECA that invites startups to localise their solutions for the Abu Dhabi Early Childhood Development sector and offers funding to help them further develop their products.

According to research carried out by Zippia, networking is responsible for the success of 78 per cent of startups. Furthermore, 85% of jobs are filled via networking, which is vital in career progression. Claudia attributes a significant part of Kokoro Kids’ expansion to the Anjal Z program, enabling her to connect with new customers, investors, and others.

First, tell us briefly about yourself and your experience in the Anjal Z program.

I am an entrepreneur with over 12 years of experience. I have created and advised on projects from around the world, covering a diverse range of sectors, including tech, food tech, and health. I am currently the CEO of Apolo Kids, an exciting tech startup based in Barcelona that launched in 2020.

This year, I was delighted to be named one of Europe’s TOP 100 most influential women in the Startup Space and one of the 15 female founders and executives building the future of Spain. I am an early investor passionate about finding and building educational solutions that improve welfare, quality of life, and the development of people.

Participating in the Anjal Z program was a unique educational, and fun experience. It included insightful and relevant masterclasses from very talented people, which were greatly beneficial, giving me the tools to manage my team more effectively and improve my pitches in front of VCs and investors.

We spent one month in Abu Dhabi during the program, which flew by. Other founders with very different and interesting education and health projects were also in the program, and we all fitted together very well as a group. Everybody was very generous and looking to help one another during and after the process. For all of us, Anjal Z encouraged us to be ambitious and gave us the connections that meant the possibility of expanding to a new market became very real. I recommend it to anyone who is thinking about it.

We are living in the age of social media and artificial intelligence. How has networking changed?

Social media and artificial intelligence have completely transformed the networking landscape. In the past, networking relied heavily on in-person meetings, conferences, and events. But now, professionals can connect and engage with a global audience from their homes or offices.

Platforms like LinkedIn and Twitter have become game-changers for establishing and expanding professional networks. They provide a platform to showcase expertise, connect with like-minded professionals, join industry-specific groups, and participate in valuable discussions. The beauty of it is that AI-powered algorithms and recommendation systems make it easier to find and connect with potential business partners, clients, or mentors who align with your goals and interests.

So, harness the power of social media and AI to level up your networking game. Utilise these platforms to expand your reach, build meaningful connections, and tap into valuable industry insights. The opportunities are endless, and you can take your networking efforts to new heights with the right approach.

From your perspective, can startup accelerator programs offer growth-stage businesses a chance to expand?

Absolutely. Startup accelerator programs are hugely significant for growth-stage businesses. Speaking from personal experience, these programs provide resources, networks, and funding opportunities vital for success. Accelerators offer a structured curriculum, workshops, and one-on-one mentorship, helping entrepreneurs refine their business models, develop strategies, and scale their operations. It’s like having a support system of experienced entrepreneurs and industry pros cheering you on!

The best part is the connections you make in these programs. You get to tap into a network of investors, potential partners, and customers who can open doors to new opportunities. Plus, personalised mentorship is priceless. Having someone who’s been there and done it to guide you through the ups and downs of entrepreneurship is fantastic. They share their knowledge, provide valuable insights, and help you avoid common pitfalls.

All in all, accelerator programs give growth-stage businesses a turbo boost. They accelerate your learning, help you make meaningful connections, and provide the necessary resources to thrive. It’s an opportunity to take your business to new heights, and I can’t recommend it enough.

How can young entrepreneurs identify the right accelerator program for their company?

Young entrepreneurs should keep a few things in mind when finding the right accelerator program. First up, think about whether the program aligns with your business. Look for those specialising in your industry or with experience working with startups like yours. You want the program to provide resources and mentorship that fit your specific needs like a glove.

Next, do your homework on the program’s track record and reputation. Check out their success stories, see what their alumni network is up to, and find out what previous participants have achieved. This will give you the lowdown on whether the program can actually deliver on its promises.

Networking and mentorship are also key. You want to be part of a program that hooks you up with industry experts, successful entrepreneurs, and potential investors who can share valuable knowledge. A solid network and guidance from experienced folks can make all the difference.

Remember to consider the resources and support the program offers. Funding opportunities, co-working spaces, and legal and accounting services can boost your business.

Last but not least, check out the program’s duration and requirements. Make sure it aligns with your business goals and where you’re at with your company. You want to avoid committing to something that clashes with your timeline or stage of growth.

How can business leaders give their company the best chance of acceptance into a program?

First off, nail that value proposition. You must clearly explain how your company solves a big problem or meets a market need. Show off your unique selling points and what makes you stand out.

Next, it’s all about the numbers. Show them the proof of your success. Flaunt those measurable results and achievements like user acquisition, revenue growth, customer testimonials, partnerships – anything that proves you’re making waves in the market.

Remember to flex your scalable business model. Paint a picture of how your company can grow. Talk about your market size, target audience, and strategy for capturing and keeping customers. They want to see that you’ve got what it takes.

Finally, highlight the strength of your team. Show off the skills and experience your squad brings to the table.

As an established entrepreneur within the early childhood sector and a seasoned networker, could you highlight the main challenge for a young entrepreneur and suggest a solution?

Having been in the early childhood sector for a while, building a network and getting noticed can be a real challenge.

First things first, you have to put yourself out there. Hit up industry conferences, seminars, and events about early childhood. Get in the mix, chat with professionals, and show them what you’ve got. Don’t be shy – be genuinely interested in what others have to say. Networking is like a good conversation – it’s all about giving and taking.

I suggest that you take advantage of social media. Get active online, share your insights, and connect with the early childhood community. Join those industry groups and dive into the discussions. The online world can be your playground for building connections and getting noticed.